{contract_signer_email=Aaron@hngrooming.com, superpower_3=Quick to break even, superpower_4=Repeat purchases by existing franchisees, services_image_top_medium=https://commandcenter.franchisesidekick.com/brand_image/12475593291/services_image_medium, superpower_1=Delivering a Gold Standard Experience, territories_awarded=137, superpower_2=High retention and very low attrition, sks_open_locations_three_years_ago=15, registration_michigan=Registered, strong_zee_sales_skills_are_required=Yes, sks_royalties_collected_last_year=477961, scheduling_link=https://calendly.com/alisaanderson , marketing_website_url=https://www.franchisesidekick.com/brands/hammer-&-nails, initial_item_19_overview=avg. gross revenue is 840k, top 25% 1.3m. average margin of 20%, override_brand_summary_image=https://commandcenter.franchisesidekick.com/brand_image/12475593291/additional_background?variant=large, sales_contact_last_name=Anderson, services_image_top_large=https://commandcenter.franchisesidekick.com/brand_image/12475593291/services_image_large, main_contact_is_contract_signer=No, franchise_fee=49950, sks_number_of_franchisees=31, semi_absentee_ownership=No, two_minute_drill_url=https://www.franchisesidekick.com/two-minute-drills/hammer-&-nails, year_founded=2013, hs_pipeline=11403875, industry=Male Barbering, franchise_offering_components=A manager can run the day-to-day operations;Recurring Revenue Model (membership, subscription);Recession Resistant;Founder or Leadership that have 10+ years of industry experience;Hiring & Recruiting support;Strong & Diverse Franchisee Validation;A physical location is required (retail or office location), hs_object_source_label=FORM, hs_user_ids_of_all_notification_followers=[], registration_maryland=Registered, contract_signer_first_name=Aaron, currently_franchising=Yes, website=https://www.hammerandnailsfranchise.com, preferred_funding_partner=Huntington Bank, royalty_external=6%, corporate_location=Folsom, CA, functions_of_semi_absentee_owner=Manage the Manager, item_19_highlights=The low end of our Item 19 range is for an 1100 square foot shop with 7 stations which brings down our overall average. All shops built since 2020 have had a minimum of 14 stations which gives the shops a substantial upside to create revenue. , sales_contact_phone=512-827-6083, real_estate_description=1800 to 2200 square feet of in-line retail store front. Typically in suburban power-centers, starting_employees_number_3=3-5, sks_royalties_collected_two_years_ago=291113, starting_employees_number_1=2-3, starting_employees_number_2=3-5, hs_lastmodifieddate=1749059957986, number_of_associated_contacts=3, contact_created=true, sold_out_markets=Ohio, sks_item_19_revenue=1313402, franchise_fee_additional=All license fees for units 4 and beyond are sold at $24,950, group_health_insurance=No, has_group_contact=No, franchisee_weekly_hours_required=Full-Time (40 or more hours per week);Part-Time (20-40 hours per week), registration_virginia=Deferred - Taking Leads, target_customer=Men aged 45+ earning $75,000 or more in annual income, sales_contact_email=alisa@hngrooming.com, billing_contact_phone=(916) 384-8826, person_completing_2_minute_drill=Alisa Anderson, day_to_day_operators=Franchisee;Manager/Supervisor, starting_employees_type_1=Conceirge, starting_employees_type_2=Barbers/Stylists, starting_employees_type_3=Nail Techs, founder_name=John Choi, onboarding_link=https://www.franchisesidekick.com/franchisor-onboarding-2-minute-drill?brand_name=Hammer%20%26%20Nails, has_current_fdd=Yes, average_start_to_open_time=6-12 months, home_based=No, sks_open_locations_two_years_ago=21, hs_object_id=12475593291, name=Hammer & Nails, sidekick_commission_4=72400, contract_signer_last_name=Meyers, sidekick_commission_5=84875, sidekick_commission_2=44950, sidekick_commission_3=59925, sidekick_commission_8=122300, sidekick_commission_9=134775, sidekick_commission_6=97350, sidekick_commission_7=109825, fun_facts=Ranking 368 on the Franchise 500 and back-to-back Franchise Business Reviews' top 200 for Franchisee Satisfaction is pretty fun, but having a nice bourbon during your pedicure while watching your favorite sport on TV with your best friends or colleagues is even more fun. , sidekick_commission_1=30000, community_impact=We work with ZeroCancer to provide services to men going through Cancer treatments, registration_illinois=Deferred - Taking Leads, business_model_b2b_percentage=0%, contact_email=jereme@hngrooming.com, fbr_survey_link=https://campaigns.franchisesidekick.com/fbr-survey-information?brand_name=Hammer%20%26%20Nails, hs_createdate=1710523401293, display_on_website=true, registration_south_dakota=Not Registered, e2_visa_candidates=Yes, brand_summary=Founded in 2013, Hammer & Nails is the only complete men's grooming franchise. Our mission is to be the place that inspires confidence and appreciation through the art of luxury grooming experiences. As a membership-driven brand we offer franchisees a recurring revenue model that provides dependability and predictability in their business growth. Hamer & Nails members enjoy access to a wide variety of services, including barbering, straight razor shaves, manicures, pedicures, waxing, and facial treatments through a variety of membership tiers accessible to every man. The business contains three core areas, cut and shave, hand and foot, and the member lounge, all integral to our success in the industry. , company_locations_open=0, technology=[Scheduling, CRM, Billing], employees_per_mature_location=10 or more employees, territory_description=50k w/in 3 miles earning 75000, item_7_3_unit_high=2399450, territory_check_email=alisa@hngrooming.com, item_7_high=918700, application_invite_link=https://www.franchisesidekick.com/zor-application-invite?brand_name=Hammer%20&%20Nails, is_boring_offering=No, royalty=6% pulled twice a month, registration_rhode_island=Registered, current_franchisees=63, id=12475593291, in_house_financing=None, business_category=Beauty/Wellness, registration_california=Registered, registration_new_york=Registered, working_with_other_brokers=Yes, required_liquid_capital=250000, hs_pipeline_stage=45068180, registration_wisconsin=Registered, billing_contact_last_name=D'Agostino, registration_washington=Registered, sks_open_locations_last_year=31, brand_fund_external=2%, veteran_discount=10% of Initial license Fee, hs_updated_by_user_id=64238663, service_2=Barbering and Beard Care, superpowers=Hammer & Nails is an exceptional business opportunity focused on three key revenue streams Men's Barbering, Hand and Foot Grooming, and recurring monthly memberships. This recurring revenue, membership based franchise is an incredible opportunity in a market that Forbes estimates will grow to over $26 Billion. We provide the ultimate grooming experience for men! We entice all five senses with an environment built to treat men like kings. Our membership model is fantastic, offering reduced pricing and products to our members, but most importantly, it was built for men - we know how they buy! Month-to-month (no annual commitment);roll-over services;combine services;gift services to a friend, your membership is yours to use how you please., billing_contact_email=kim@hngrooming.com, service_3=Pedicures and Manicures, registration_north_dakota=Not Registered, service_4=Skin Treatments and Waxing, sales_process=Our Discovery Process is as follows;Intro Meeting FDD Disclosure and Receipt Proforma Meeting with CEO Asset Verification and Application Validation Territory Review and Site Visit Franchise Agreement NOTE: We talk numbers very early in our process. The step after our intro call is to invite clients to a Proforma call. We do this to make sure that our revenue model meets with their desired outcome since there is a ceiling to the number of memberships that each shop can service. Some candidates get a little thrown off about this if they don't have a heads-up from you first. We would request you at least let them know that this is an early step but is meant to be educational., service_5=Retail Product Sales, service_1=Mens Grooming Membership, territory_protection=Yes, sks_item_7_range_low=650300, registration_indiana=Registered, leads_email=alisa@hngrooming.com, billing_contact_first_name=Kim, initial_broker_commissions=AD 1T - $49,000 - $17,500 2T - $89,000 - $31,500 3T - $119,00- - $41,650 NEW Non AD 1T - $49,000 - $30K 2T - $89,000 - $40,000 3T - $119,00- - $50,050, item_7_3_unit_low=1847915, white_logo=https://commandcenter.franchisesidekick.com/brand_image/12475593291/white_logo, open_locations_disclosed_in_item_19=Yes, item_19_data__1=$1,313,402, item_7_low=650300, referral=Travis Miller, main_logo=https://commandcenter.franchisesidekick.com/brand_image/12475593291/main_logo, services_image_top_small=https://commandcenter.franchisesidekick.com/brand_image/12475593291/services_image_small, year_started_franchising=2015, sks_locations_represented_in_item_19=20, sks_years_franchising=2015, units_awarded_last_12_months=47, contact_phone=8649081133, page_title=Hammer & Nails, approximate_break_even_time_frame=3 Months, main_background=https://commandcenter.franchisesidekick.com/brand_image/12475593291/main_background?variant=large, customer_acquisition=[Digital, Referral / Relationship, Sales, Reputation Management, Recurring Revenue], fdd_upload=https://api-na1.hubspot.com/form-integrations/v1/uploaded-files/signed-url-redirect/164519392318?portalId=21052030&sign=CmpUeKvqa948yug0zhgZRsy8p1A%3D&conversionId=c1a1c793-6552-4b67-b842-fa6da831a39e&filename=c1a1c793-6552-4b67-b842-fa6da831a39e-2-7178165/fdd_upload-Hammer-Nails-(Unit)-FDD-2024.pdf, hs_object_source_id=b0d2f533-86c8-421e-b64a-39fdff06152e, services_image_bottom_small=https://commandcenter.franchisesidekick.com/brand_image/12475593291/services_image_small_2, brand_fund=2% pulled twice a month, sales_contact_first_name=Alisa, update_state_registrations_link=https://www.franchisesidekick.com/update-state-registration?brand_name=Hammer%20&%20Nails, functions_of_owner_operator=General Manager, sidekick_commission_10=147250, contact_first_name=Jereme, ideal_candidate=Desire to scale / multi-unit ownership;Owner Operator Preferred;Relationship Builder;Values Outstanding Customer Service;Community Centric;Outgoing, unique_name=Hammer & Nails, major_competitors=Scissors and Scotch, Gents Place, Boardroom. , available_internationally=No, services_image_bottom_medium=https://commandcenter.franchisesidekick.com/brand_image/12475593291/services_image_medium_2, hs_object_source_detail_1=Franchisor Web Application , sks_item_7_range_high=918700, competitive_advantage_3=High value territories still available accross the US, competitive_advantage_2=Number one mens grooming brand in US today, competitive_advantage_1=Robust Pre-sales success, number_type_of_employees=20+ at maturity, contact_last_name=Shelton, employee_skillset_type=Compensated more with a specific skillset, locations_open=33, item_19_label__1=Top 25% Gross Sales, joined_inventory_at=1713139200000, required_net_worth=750000, registration_hawaii=Not Registered, registration_minnesota=Registered, services_image_bottom_large=https://commandcenter.franchisesidekick.com/brand_image/12475593291/services_image_large_2, submission_idempotent_id=b0d2f533-86c8-421e-b64a-39fdff06152e, franchise_fee_10=294500, brand_summary_marketing_revision=Founded in 2013, Hammer & Nails is the only complete men's grooming franchise. Our mission is to be the place that inspires confidence and appreciation through the art of luxury grooming experiences. As a membership-driven brand we offer franchisees a recurring revenue model that provides dependability and predictability in their business growth. Hamer & Nails members enjoy access to a wide variety of services, including barbering, straight razor shaves, manicures, pedicures, waxing, and facial treatments through a variety of membership tiers accessible to every man. The business contains three core areas, cut and shave, hand and foot, and the member lounge, all integral to our success in the industry. , area_development_opportunities=No, franchise_fee_3=119850, franchise_fee_4=144800, franchise_fee_5=169750, industry_size=94 Billion, franchise_fee_6=194700, franchise_fee_7=219650, franchise_fee_8=244600, franchise_fee_9=269550, hs_object_source=FORM, display_two_minute_drill=true, business_model_b2c_percentage=100%, dynamic_page_slug=hammer-&-nails, franchise_fee_2=89900}

• Brands
• Hammer & Nails

Hammer & Nails

Brand Summary

Founded in 2013, Hammer & Nails is the only complete men's grooming franchise. Our mission is to be the place that inspires confidence and appreciation through the art of luxury grooming experiences. As a membership-driven brand we offer franchisees a recurring revenue model that provides dependability and predictability in their business growth. Hamer & Nails members enjoy access to a wide variety of services, including barbering, straight razor shaves, manicures, pedicures, waxing, and facial treatments through a variety of membership tiers accessible to every man. The business contains three core areas, cut and shave, hand and foot, and the member lounge, all integral to our success in the industry.

Brand Superpowers

Delivering a Gold Standard Experience

High retention and very low attrition

Quick to break even

Repeat purchases by existing franchisees

*THE NUMBERS

$650,300 - $918,700 Investment Range

$1,313,402 Top 25% Gross Sales

N/A Other Revenue

6% Royalty

2% pulled twice a month Brand Fund

$750,000 Financial Requirements

Business Basics Get to know the brand

The Stats What is the growth trajectory of the brand

Ideal Candidate What characteristics do the highest-performing franchisees have

Founder	John Choi
Home Office Location	Folsom, CA
Company Founded	2013
Began Franchising	2015
Industry	Male Barbering
Industry Size	94 Billion
Veteran Discount	10% of Initial license Fee
Group Health Insurance	No

Business Basics Get to know the brand

Founder	John Choi
Home Office Location	Folsom, CA
Company Founded	2013
Began Franchising	2015
Industry	Male Barbering
Industry Size	94 Billion
Veteran Discount	10% of Initial license Fee
Group Health Insurance	No

The Stats What is the growth trajectory of the brand

Company Units Open	0
Franchise Units Awarded All Time	137
Franchise Units Awarded Last 12 Months	47
Franchise Units Open	33
Number of franchisees	63

Ideal Candidate What characteristics do the highest-performing franchisees have

Desire to scale / multi-unit ownership
Owner Operator Preferred
Relationship Builder
Values Outstanding Customer Service
Community Centric
Outgoing

FREQUENTLY ASKED QUESTIONS

DO THEY OFFER FINANCING TO HELP BUY THE FRANCHISE?

None

WHAT KIND OF TECHNOLOGY DO THEY HAVE IN PLACE?

Scheduling, CRM and Billing

DO THEY OFFER FLEXIBLE OWNERSHIP?

No

DO THEY OFFER A DISCOUNT TO VETERANS?

10% of Initial license Fee

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*REFER TO MOST RECENT FRANCHISE DISCLOSURE DOCUMENT ITEM 19. THIS INFORMATION MAY HAVE CHANGED SINCE FIRST PUBLISHED. WE RECOMMEND THAT YOU ALWAYS VERIFY FEES, INVESTMENT AMOUNTS, AND OFFERS FOR THE FRANCHISE OPPORTUNITY DIRECTLY WITH THE FRANCHISOR PRIOR TO DECIDING TO INVEST.