Meineke

Brand Summary

Meineke is a full service automotive maintenance and repair franchise specializing in brakes, maintenance services and general repair. Meineke combines massive marketing with a proven business system to attract and keep customers. Meineke is widely recognized by the US Adult population and promotes its brand through, National TV commercials, millions of direct mailing pieces, and online search engine marketing for each center as well as social media outlets.

Meineke is part of Driven Brands the largest portfolio of automotive franchises in North America. We play in the automotive space but we believe we are a technology team. We use technology to provide owners with sophisticated 360 virtual management dashboards that allow owners to work above shop level and manage teams effectively without knowing the ins and outs of automotive. We also use technology across the landscape in areas like marketing, fleet, operations, real estate and strategic direction. Technology is highly used to increase market penetration and retention when it comes to customer facing.

Today, nearly 50% of the Meineke system consists of Multi-Unit Operators. Many Franchisees came from diverse backgrounds with zero automotive experience.

Brand Superpowers

Technology driven customer service tools

Household name recognition

White glove customer service

Doing car care right

Nationwide footprint

*THE NUMBERS

$226,774 - $580,818 Investment Range
$1,284,137 Avg Revenue - Top 50%
$279,645 4 Wall Avg EBITDA - Top 50%
5% Royalty
Included all local and digital marketing Brand Fund
$500,000 Financial Requirements
FounderSam Meineke
Home Office LocationCharlotte
Company Founded1972
Began Franchising1972
IndustryAftermarket automotive industry
Industry Size$329B
Veteran Discount50% reduction in royalty for the first 6 months
Group Health InsuranceYes

FREQUENTLY ASKED QUESTIONS

DO THEY OFFER FINANCING TO HELP BUY THE FRANCHISE?

No 3rd party vendors

WHAT KIND OF TECHNOLOGY DO THEY HAVE IN PLACE?

Project Visualizer, Job Management, Scheduling, CRM, Inventory Management, Billing, Logistics and Customer facing

DO THEY OFFER FLEXIBLE OWNERSHIP?

Yes

DO THEY OFFER A DISCOUNT TO VETERANS?

50% reduction in royalty for the first 6 months

Looking for insider Info?

Connect with one of our Sidekicks to learn about:

  • What current franchisees have to say
  • The estimated return on investment
  • The best ways to finance this franchise
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*REFER TO MOST RECENT FRANCHISE DISCLOSURE DOCUMENT ITEM 19. THIS INFORMATION MAY HAVE CHANGED SINCE FIRST PUBLISHED. WE RECOMMEND THAT YOU ALWAYS VERIFY FEES, INVESTMENT AMOUNTS, AND OFFERS FOR THE FRANCHISE OPPORTUNITY DIRECTLY WITH THE FRANCHISOR PRIOR TO DECIDING TO INVEST.