{group_info=REP'M Group, contract_signer_email=mroberts@thelashlounge.com, superpower_3=sugaringLA services work for Every Body!, superpower_4=Membership recurring revenue, services_image_top_medium=https://commandcenter.franchisesidekick.com/brand_image/7606916164/services_image_medium, superpower_1=Founder Danielle Correia has been sugaring for over 15 years, territories_awarded=36, superpower_2=Smart sugaring = More clients, increased revenue, sks_open_locations_three_years_ago=5, registration_michigan=Registered, strong_zee_sales_skills_are_required=No, sks_royalties_collected_last_year=0, scheduling_link=https://bookus.page/therepmgroup/MARISA/sugaringla-45-minute-meeting, marketing_website_url=https://www.franchisesidekick.com/brands/sugaringla, initial_item_19_overview=Item 19 32% and 25% margins are margins less certain core expenses. We expect overall net profit to be 20-25% for zees. Sales and Revenue: Top corporate studio revenue in 2022 was over $912K, with a 32% margin with 3 service rooms Another corporate studio revenue in 2022 was over $500K, with a 25% margin and only 2 service rooms With the franchise model offering increased capacity of 4-6 rooms, low employee model and less fixed income expenses we anticipate the margins to be 20-25%. The majority of the revenue comes from recurring revenue. Corporate studios recently launched memberships and have sold over 1100 memberships in 60days with average membership price around $70/monthly, momentum_membership=Yes, override_brand_summary_image=https://commandcenter.franchisesidekick.com/brand_image/7606916164/additional_background?variant=large, sales_contact_last_name=Kochnover, services_image_top_large=https://commandcenter.franchisesidekick.com/brand_image/7606916164/services_image_large, main_contact_is_contract_signer=No, superpower_5=Meeting the demand for organic self care, franchise_fee=60000, brand_refresher_url=https://franchisesidekick.zoom.us/rec/share/WkU8r6aNp2vyXNRmcJhX31F0bzD2TaXzkje-XQ3KorXqGGlXjaXBBXLei0miIPLa.-i0IUgDso4yE4Bhe?startTime=1729694743000&pwd=_PpVX8xwPeCTVFZ6sT15VObZDkF2ArRC, sks_number_of_franchisees=0, semi_absentee_ownership=Yes, sks_owner_benefit_percentage=20.33, two_minute_drill_url=https://www.franchisesidekick.com/two-minute-drills/sugaringla, year_founded=2011, hs_pipeline=11403875, industry=Hair Removal & Skin Care, franchise_offering_components=A manager can run the day-to-day operations;Small Staff (5 or fewer employees per location);Recurring Revenue Model (membership, subscription);Defined Customer Acquisition program;Recession Resistant;Founder or Leadership that have 10+ years of industry experience;Hiring & Recruiting support;A physical location is required (retail or office location), hs_object_source_label=FORM, registration_maryland=Pending, contract_signer_first_name=Meg, currently_franchising=No, website=https://www.sugaringla.com, preferred_funding_partner=No Preference, royalty_external=6%, corporate_location=Santa Monica, CA, functions_of_semi_absentee_owner=Franchisee hires Studio Manager, manages the financials, is an ambassador of the brand in the community. , item_19_highlights=Top Corporate location revenue $832,516/ $291,156 Top Corporate Location Revenue less expenses, sales_contact_phone=917-757-7172, real_estate_description=Class A retail real estate, starting_employees_number_3=3-5, sks_royalties_collected_two_years_ago=0, starting_employees_number_1=1, starting_employees_number_2=1, hs_lastmodifieddate=1751478330844, number_of_associated_contacts=6, contact_created=true, sold_out_markets=Carlsbad, CA, Santa Monica, CA, Beverly Hills, CA, Manhattan Beach, CA, sks_item_19_revenue=912912, onboarding_priority_status=Accelerated, group_health_insurance=No, has_group_contact=Yes, franchisee_weekly_hours_required=Flexible Ownership (less than 20 hours per week), registration_virginia=Registered, target_customer=Customers looking for an elevated, more effective treatment for hair removal that value clean and non-toxic products. All ages, male and female., sales_contact_email=marisa@repmgroup.com, billing_contact_phone=704.877.3685, person_completing_2_minute_drill=Marisa Kochnover, day_to_day_operators=Franchisee;Manager/Supervisor;Frontline Employee, starting_employees_type_1=Manager, starting_employees_type_2=Additional front desk , starting_employees_type_3=Sugarists, founder_name=Danielle Correia, onboarding_link=https://www.franchisesidekick.com/franchisor-onboarding-2-minute-drill?brand_name=sugaringLA, has_current_fdd=Yes, technology_other=LMS: Learning management system , average_start_to_open_time=6-12 months, home_based=No, sks_open_locations_two_years_ago=5, hs_object_id=7606916164, name=sugaringLA, contract_signer_last_name=Roberts, sidekick_commission_2=, sidekick_commission_3=, group_contact_first_name=Regina, fun_facts=Celebrities gets sugared at sugaringLA!, sidekick_commission_1=30000, registration_illinois=Pending, business_model_b2b_percentage=0%, contact_email=marisa@repmgroup.com, fbr_survey_link=https://campaigns.franchisesidekick.com/fbr-survey-information?brand_name=sugaringLA, hs_createdate=1689627477969, display_on_website=true, registration_south_dakota=Not Registered, e2_visa_candidates=Yes, brand_summary=sugaringLA services and products are the healthiest and most effective method of removing body hair and conditioning skin in the world and we are revolutionizing the hair removal industry! Our sugar paste is made of only lemon juice, water and sugar, and is so safe you can even eat it! Our proprietary smart sugaring technique sets us apart from our competitors and sets our franchisees up for success. This technique is less painful, faster and more effective…meaning your candidates can service more people a day, meaning more revenue to their bottom lines. This is a small 1000-1300sq foot footprint with a modest initial investment. It requires very few employees and boasts a recurring revenue membership based model. The demand for hair removal isn’t new, but the shift towards all natural organic alternatives is, so this opportunity is DISRUPTIVE and a chance to be a part of an industry leading brand that is setting the standard in self care., company_locations_open=4, technology=[Job Management, Scheduling, CRM, Inventory Management, Billing, Other], employees_per_mature_location=6 to 9 employees, territory_description=50,000 population max in 3 mile radius, item_7_3_unit_high=491500, territory_check_email=territorychecks@repmgroup.com, item_7_high=416500, application_invite_link=https://www.franchisesidekick.com/zor-application-invite?brand_name=sugaringLA, is_boring_offering=No, royalty=6%, pitch_video_link=https://www.videoask.com/a1324i3rnw8js8voby5w05llpxx8vjy4x4lifxeg, registration_rhode_island=Registered, mapping_login_password=j3RJpc, launch_video_recording_url=https://vimeo.com/866481548/8661c51e9d?share=copy, current_franchisees=18, brand_group=Rep'm, id=7606916164, group_contact_last_name=Tevis, in_house_financing=N/A, business_category=Fitness/Health, mapping_login_user_name=taltenhofen@franchisesidekick.com, registration_california=Pending, registration_new_york=Registered, working_with_other_brokers=Yes, required_liquid_capital=150000, hs_pipeline_stage=33940788, registration_wisconsin=Registered, billing_contact_last_name=Moua, registration_washington=Pending, sks_open_locations_last_year=5, bizbuysell_listing=Yes, brand_fund_external=2%, veteran_discount=$5k off initial franchise fee, hs_updated_by_user_id=52193499, service_6=Male and Female Hair Removal, service_2=Proprietary organic products, superpowers=Our sugaring paste is organic sugar, lemon and our sugar paste is 100% biodegradable (and edible) our process minimizes redness, damage and ingrown hairs sugaringLA works for all skin tones, textures and ages sugaringLA conditions skin, we exfoliate dead skin cells water. It’s also fully bio-degradable and hypoallergenic. The only preservative we use is lemon, which is all natural. Also intentionally, our paste is vegan friendly, gluten free and never applied hot. Organic sugar, water and lemon juice are combined into a paste that is applied to the desired body part in the opposite direction of hair growth then removed in the direction of hair growth eliminating the unwanted hair as well as dead skin cells to exfoliate and condition the skin. How are we different? we use only organic products more elevated technique we remove hair in the natural direction never applied hot more effective (we can remove shorter hair, more often) we're faster (15 min brazilians vs 45 min with waxing), billing_contact_email=dealinvoice@repmgroup.com, service_3=Underarm hair removal, registration_north_dakota=Not Registered, service_4=Arm hair removal, sales_process=Franchise Awarding Process (6-8 Week Process) 1. Introductory Webinar 2. Unit Economics Webinar 3. Marketing and Operations 4. Executive & Franchisee Validation Calls 5. Discovery Day 6. Franchise Awarded, service_5=Leg hair removal, service_1=Bikini/ Brazilian, territory_protection=Yes, sks_item_7_range_low=294750, registration_indiana=Registered, leads_email=leads@repmgroup.com, billing_contact_first_name=Chee, initial_broker_commissions=1 $30,000 2 $44,000 3 $54,000, item_7_3_unit_low=378250, white_logo=https://commandcenter.franchisesidekick.com/brand_image/7606916164/white_logo, open_locations_disclosed_in_item_19=Yes, group_contact_email=regina@repmgroup.com, item_19_data__2=$291,156, item_19_data__1=$832,516, item_7_low=303250, main_logo=https://commandcenter.franchisesidekick.com/brand_image/7606916164/main_logo, services_image_top_small=https://commandcenter.franchisesidekick.com/brand_image/7606916164/services_image_small, year_started_franchising=2023, sks_locations_represented_in_item_19=1, sks_years_franchising=2023, units_awarded_last_12_months=36, contact_phone=917-757-7172, page_title=sugaringLA, approximate_break_even_time_frame=N/A, main_background=https://commandcenter.franchisesidekick.com/brand_image/7606916164/main_background?variant=large, customer_acquisition=[Digital, Referral / Relationship, Sales, Recurring Revenue], fdd_upload=https://api-na1.hubspot.com/form-integrations/v1/uploaded-files/signed-url-redirect/125183393113?portalId=21052030&sign=CuzErqiJJPXMzlyOCcUM0fCfM88%3D&conversionId=0fd3b0a2-4d28-4d31-a549-399e5ea9c1f1&filename=0fd3b0a2-4d28-4d31-a549-399e5ea9c1f1-2-7178165/fdd_upload-SLA-FDD_Issued-033123-(As-of-071023)_(FTC_WI-UT-FL-MI-VA-CA-RI-IL-MN).pdf, hs_object_source_id=0fd3b0a2-4d28-4d31-a549-399e5ea9c1f1, services_image_bottom_small=https://commandcenter.franchisesidekick.com/brand_image/7606916164/services_image_small_2, brand_fund=2%, sales_contact_first_name=Marisa, update_state_registrations_link=https://www.franchisesidekick.com/update-state-registration?brand_name=sugaringLA, functions_of_owner_operator=Franchisee acts as Studio Manager: • Manage the daily operations of the studio • Financial management • Guest and team scheduling • Coach and develop team members. • Deliver an elevated and comfortably consistent experience, contact_first_name=Marisa, ideal_candidate=Desire to scale / multi-unit ownership;Relationship Builder;Values Outstanding Customer Service;Operations Focused;Community Centric;Passion for health/wellness, competitive_advantage_10=Semi absentee / owner operator - few employees, unique_name=sugaringLA, major_competitors=sugar sugar, sugaring NYC, LA bikini, Hello sugar, available_internationally=No, priority_status=Standard, services_image_bottom_medium=https://commandcenter.franchisesidekick.com/brand_image/7606916164/services_image_medium_2, sks_item_7_range_high=388700, competitive_advantage_3=Works for all skin tones, textures and ages, competitive_advantage_2=Proprietary “smart sugaring” technique, affiliate_brands_owned=, competitive_advantage_1=We use only organic and sustainable products, competitive_advantage_7=Emerging brand with the infrastructure to support a large franchise system, FranWorth brings capital infrastructure , human resources, and a tried and tested franchising playbook with proven success, competitive_advantage_6=Single modality, allowing sugarists to become experts and build a satisfying career, competitive_advantage_5=Simple and easy to understand membership and package options, competitive_advantage_4=We provide an inclusive environment intentionally created to inspire and service Every Body, competitive_advantage_9=Low Barrier to Entry the brick and mortar wellness market, number_type_of_employees=9-10 employees, competitive_advantage_8=Customized approach for each client, contact_last_name=Kochnover, employee_skillset_type=Compensated more with a specific skillset, locations_open=5, item_19_label__1=Top Corporate Location Revenue, item_19_label__2=Top Corporate Location Revenue less expenses, joined_inventory_at=1694131200000, required_net_worth=400000, registration_hawaii=Not Registered, registration_minnesota=Pending, services_image_bottom_large=https://commandcenter.franchisesidekick.com/brand_image/7606916164/services_image_large_2, submission_idempotent_id=0fd3b0a2-4d28-4d31-a549-399e5ea9c1f1, franchise_fee_10=350000, brand_summary_marketing_revision=sugaringLA services and products are the healthiest and most effective method of removing body hair and conditioning skin in the world and we are revolutionizing the hair removal industry! Our sugar paste is made of only lemon juice, water and sugar, and is so safe you can even eat it! Our proprietary smart sugaring technique sets us apart from our competitors and sets our franchisees up for success. This technique is less painful, faster and more effective…meaning your candidates can service more people a day, meaning more revenue to their bottom lines. This is a small 1000-1300sq foot footprint with a modest initial investment. It requires very few employees and boasts a recurring revenue membership based model. The demand for hair removal isn’t new, but the shift towards all natural organic alternatives is, so this opportunity is DISRUPTIVE and a chance to be a part of an industry leading brand that is setting the standard in self care., area_development_opportunities=No, franchise_fee_3=135000, sks_royalties_collected_three_years_ago=0, franchise_fee_4=180000, franchise_fee_5=225000, industry_size=$52B growing 6% annually, franchise_fee_6=240000, franchise_fee_7=280000, franchise_fee_8=320000, franchise_fee_9=360000, hs_object_source=FORM, display_two_minute_drill=true, mapping_access_url=https://franworth.mapwebserver.com/, business_model_b2c_percentage=100%, dynamic_page_slug=sugaringla, franchise_fee_2=110000}
Brand Summary
sugaringLA services and products are the healthiest and most effective method of removing body hair and conditioning skin in the world and we are revolutionizing the hair removal industry! Our sugar paste is made of only lemon juice, water and sugar, and is so safe you can even eat it! Our proprietary smart sugaring technique sets us apart from our competitors and sets our franchisees up for success. This technique is less painful, faster and more effective…meaning your candidates can service more people a day, meaning more revenue to their bottom lines. This is a small 1000-1300sq foot footprint with a modest initial investment. It requires very few employees and boasts a recurring revenue membership based model. The demand for hair removal isn’t new, but the shift towards all natural organic alternatives is, so this opportunity is DISRUPTIVE and a chance to be a part of an industry leading brand that is setting the standard in self care.
Brand Superpowers
Founder Danielle Correia has been sugaring for over 15 years
Smart sugaring = More clients, increased revenue
sugaringLA services work for Every Body!
Membership recurring revenue
Meeting the demand for organic self care
*THE NUMBERS
Founder | Danielle Correia |
Home Office Location | Santa Monica, CA |
Company Founded | 2011 |
Began Franchising | 2023 |
Industry | Hair Removal & Skin Care |
Industry Size | $52B growing 6% annually |
Veteran Discount | $5k off initial franchise fee |
Group Health Insurance | No |
Company Units Open | 4 |
Franchise Units Awarded All Time | 36 |
Franchise Units Awarded Last 12 Months | 36 |
Franchise Units Open | 5 |
Number of franchisees | 18 |
Desire to scale / multi-unit ownership
Relationship Builder
Values Outstanding Customer Service
Operations Focused
Community Centric
Passion for health/wellness
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Founder Danielle Correia Home Office Location Santa Monica, CA Company Founded 2011 Began Franchising 2023 Industry Hair Removal & Skin Care Industry Size $52B growing 6% annually Veteran Discount $5k off initial franchise fee Group Health Insurance No -
Company Units Open 4 Franchise Units Awarded All Time 36 Franchise Units Awarded Last 12 Months 36 Franchise Units Open 5 Number of franchisees 18 -
Desire to scale / multi-unit ownership
Relationship Builder
Values Outstanding Customer Service
Operations Focused
Community Centric
Passion for health/wellness
FREQUENTLY ASKED QUESTIONS
DO THEY OFFER FINANCING TO HELP BUY THE FRANCHISE?
N/AWHAT KIND OF TECHNOLOGY DO THEY HAVE IN PLACE?
Job Management, Scheduling, CRM, Inventory Management, Billing and LMS: Learning management systemDO THEY OFFER FLEXIBLE OWNERSHIP?
YesDO THEY OFFER A DISCOUNT TO VETERANS?
$5k off initial franchise fee
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*REFER TO MOST RECENT FRANCHISE DISCLOSURE DOCUMENT ITEM 19. THIS INFORMATION MAY HAVE CHANGED SINCE FIRST PUBLISHED. WE RECOMMEND THAT YOU ALWAYS VERIFY FEES, INVESTMENT AMOUNTS, AND OFFERS FOR THE FRANCHISE OPPORTUNITY DIRECTLY WITH THE FRANCHISOR PRIOR TO DECIDING TO INVEST.