{contract_signer_email=Luke@trainingmate.com, superpower_3=Elevated Brand, Irresistable Vibe + Celebrity favorite., superpower_4=Simple, Streamlined Operations + Exceptional financials, services_image_top_medium=https://commandcenter.franchisesidekick.com/brand_image/18876839789/services_image_medium, superpower_1=Scalable Business, Recurring Revenue, Exceptional Financials, territories_awarded=9, superpower_2=A truly loved workout & culture. 300,000+ Five Star Reviews, contact_city=Dallas, contact_street_address=3858 Oak Lawn Ave # 430, sks_open_locations_three_years_ago=3, registration_michigan=Not Registered, strong_zee_sales_skills_are_required=No, scheduling_link=https://meetings.hubspot.com/gillian-harper/training-mate-introductory-call, marketing_website_url=https://www.franchisesidekick.com/brands/training-mate, initial_item_19_overview=Corporate Studio Revenue AUV $750k. System AUV Profit $630k. Profit margins 20 - 30%. Studio Break Even Approx $35k. Y1 Franchisees achieving $500k+ in revenue., momentum_membership=Yes, override_brand_summary_image=https://commandcenter.franchisesidekick.com/brand_image/18876839789/additional_background?variant=large, sales_contact_last_name=Harper, services_image_top_large=https://commandcenter.franchisesidekick.com/brand_image/18876839789/services_image_large, main_contact_is_contract_signer=No, superpower_5=Purpose-Driven, Proven Leadership, franchise_fee=49500, brand_refresher_url=https://franchisesidekick.zoom.us/rec/share/kPRcRuxHJtZljSN_hbFaU7Je5cJKY0ftVYEB9d13Nr2Ymwmw_n3YPwB2ZTUcoeiJ.UcH_TwFy1L2bOuUY?startTime=1752846998000&pwd=DEsEz2b4aLc0t8dttwAAIAAAACat_ykXF0gYbGKa9h6dE4toN2yG9PiHT80x9b3sz_fjNkSlKHa2dhZc7L1bsQXdkDAwMDAwNA, sks_number_of_franchisees=6, semi_absentee_ownership=Yes, two_minute_drill_url=https://www.franchisesidekick.com/two-minute-drills/training-mate, year_founded=2012, hs_pipeline=11403875, industry=Boutique Fitness, franchise_offering_components=A manager can run the day-to-day operations;Recurring Revenue Model (membership, subscription);Technology-driven;Founder or Leadership that have 10+ years of industry experience;Hiring & Recruiting support;Strong & Diverse Franchisee Validation;A physical location is required (retail or office location), hs_object_source_label=FORM, registration_maryland=Not Registered, contract_signer_first_name=Luke, currently_franchising=Yes, contact_zip_code=75219, website=www.trainingmate.com, secondary_contact_email=luke@trainingmate.com, preferred_funding_partner=Benetrends, royalty_external=5% (6% in Y2+), corporate_location=Dallas, functions_of_semi_absentee_owner=Drive Studio Success Collaborate with your team to meet—and exceed—membership and retail sales goals. Keep Operations Running Smoothly Maintain a spotless, well-functioning studio that meets brand standards and elevates the member experience. Manage, monitor, coach, and evaluate the performance of Studio Manager. Set sales targets and oversee KPIs, P&L & Scorecard Ensure studio culture is being driven by our shared values, mission and vision. , item_19_highlights=Average Unit Volume $739,844, sales_contact_phone=3103499453, real_estate_description=2500 - 3000 square feet, starting_employees_number_1=3-5, starting_employees_number_2=3-5, hs_lastmodifieddate=1755195528782, number_of_associated_contacts=5, contact_created=true, sold_out_markets=None, sks_item_19_revenue=1019265, contact_state=Texas, group_health_insurance=No, has_group_contact=No, franchisee_weekly_hours_required=Full-Time (40 or more hours per week);Part-Time (20-40 hours per week);Flexible Ownership (less than 20 hours per week), secondary_contact_last_name=Milton, registration_virginia=Not Registered, target_customer=Primary Audience: Female (75%) 25-45 yo. Gen Z, millennial, young professionals, entrepreneurs, creatives, moms who are ambitious, social & selective. Secondary Audience: Male (25%) 30-50 yo. Former athletes/high performers with team energy, & camaraderie. Executives, professionals & entrepreneurs., sales_contact_email=gillian@trainingmate.com, billing_contact_phone=310 349 9453, person_completing_2_minute_drill=Gillian Harper, day_to_day_operators=Franchisee;Manager/Supervisor;Frontline Employee, starting_employees_type_1=Front of House (Part Time), starting_employees_type_2=Trainers (Part Time), founder_name=Luke Milton, onboarding_link=https://www.franchisesidekick.com/franchisor-onboarding-2-minute-drill?brand_name=Training%20Mate, has_current_fdd=Yes, average_start_to_open_time=6-12 months, home_based=No, sks_open_locations_two_years_ago=5, hs_object_id=18876839789, name=Training Mate, contract_signer_last_name=Milton, sidekick_commission_2=40000, sidekick_commission_3=, fun_facts=Training Mate has become a loved training movement and a celebrity darling. While everyone is a celebrity in our eyes, our clients include some of the biggest names in Hollywood such as Heidi & Spencer Pratt, Hilary Duff, Nina Dobrev, Ash Greene, Allen Leech, Jesse Metcalfe and Ashley Tisdale to name a few. Luke (Founder/CEO) was also featured as a celebrity trainer on Revenge Body with Khloe Kardashian for all three seasons., sidekick_commission_1=30000, community_impact=We’re Leading the Social Fitness Movement In a world where people are more disconnected than ever: - 42% of Americans are obese (CDC) - 58% report being lonely (Article) Loneliness and social isolation can also increase the risk for premature death by 26% (Harvard) People are craving real-world interaction. As at-home workout fatigue sets in, they’re flocking back to the gym—not just for gains, but for human connection. Peloton stock prices are down 98% from all-time highs set back in 2021. (Nasdaq) Lulu Lemon’s $500m investment in Mirror is now worthless. (Yahoo Finance) Meanwhile, the growing demand for personalized fitness experiences, specialized training, and a sense of community is driving the boutique fitness industry towards a projected global market value of $54.81 billion by 2029, rising from $34.3 billion in 2023, according to Research and Markets. (Gym Nation) , registration_illinois=Not Registered, business_model_b2b_percentage=10%, contact_email=gillian@trainingmate.com, fbr_survey_link=https://campaigns.franchisesidekick.com/fbr-survey-information?brand_name=Training%20Mate, hs_createdate=1729632594527, display_on_website=true, registration_south_dakota=Not Registered, e2_visa_candidates=No, brand_summary=Training Mate is a social fitness movement—51% social, 49% fitness. Members join for our fun, 45-minute HIIT classes and stay for the friendships, events, and community spirit. Founded in Australia and refined in Los Angeles, Training Mate began in 2013 when former pro rugby player Luke “Milts” Milton opened his first West Hollywood studio. His mission was simple: make fitness fun, keep coaches approachable, and help anyone achieve a healthy lifestyle. The concept quickly gained traction, leading to locations in Studio City (2015), Santa Monica (2019), and Dallas (2022). In 2023, Milts and CMO Kerry launched franchising, partnering with franchise expert Gillian Harper and Franchise FastLane’s CarPool program to combine proven development systems with direct founder access. Our workouts are fast, varied, and welcoming. With 45-second stations, the energy stays high, legendary coaches tailor sessions to all abilities, and low-impact cardio delivers results without injury. No two workouts are ever the same, keeping members engaged and challenged. For franchise owners, Training Mate offers a proven model with strong AUV, high profit margins, centralized programming, and the backing of a trusted, growing brand. It’s a fun, rewarding business that builds fitter, happier, healthier communities. , company_locations_open=4, secondary_contact_phone=(424) 354 7736, technology=[CRM, Billing], employees_per_mature_location=10 or more employees, territory_description=3 mile radius around store, item_7_3_unit_high=691700, territory_check_email=trainingmateleads@carpoolbyfastlane.com, item_7_high=556700, application_invite_link=https://www.franchisesidekick.com/zor-application-invite?brand_name=Training%20Mate, is_boring_offering=No, registration_rhode_island=Not Registered, current_franchisees=9, brand_group=CarPool - FFL, id=18876839789, in_house_financing=No, business_category=Fitness/Health, registration_california=Registered, registration_new_york=Not Registered, working_with_other_brokers=Yes, required_liquid_capital=150000, hs_pipeline_stage=45068180, registration_wisconsin=Not Registered, billing_contact_last_name=Harper, registration_washington=Not Registered, sks_open_locations_last_year=6, brand_fund_external=2%, veteran_discount=10%, hs_updated_by_user_id=63913786, service_2=Personal Training, superpowers=Training Mate is a low impact 45-minute HIIT workout designed to help people become fitter, healthier and happier through the experience of fitness. And, in case the name didn’t give it away, we’re Aussie, which means we do things a little bit differently. In our eyes, working out shouldn’t be a chore or something to dread. It should be something you look forward to. So, long story short, we make it fun. Through the power of mateship and positivity. Through cracking jokes during abs. By letting our coaches be unapologetically themselves. By not taking things so seriously. We’ re able to create a community of absolute legends and break down the walls of intimidation that are so often a barrier in the fitness industry. Think of it as 51% social, 49% fitness., billing_contact_email=gillian@trainingmate.com, service_3=Social Events for Members, registration_north_dakota=Not Registered, sales_process=We have a 7 step process (1) Overview Call, (2) FDD & Pro Forma Review (3) Real Estate (4) Validation (5) Interview (6) JTTD (7) Close & Fast Start Call, brand_registration_notes=Not Registered in KY, NE & UT, service_1=Group Fitness, territory_protection=Yes, sks_item_7_range_low=263500, registration_indiana=Not Registered, leads_email=trainingmateleads@carpoolbyfastlane.com, billing_contact_first_name=Gillian , initial_broker_commissions=To be discussed. $25k (1st), $15k (2nd) & $10k (3rd), item_7_3_unit_low=297500, white_logo=https://commandcenter.franchisesidekick.com/brand_image/18876839789/white_logo, open_locations_disclosed_in_item_19=Yes, item_19_data__2=$354,879, item_19_data__1=$1,057,637 , item_7_low=222500, referral=Nick Sheehan, main_logo=https://commandcenter.franchisesidekick.com/brand_image/18876839789/main_logo, services_image_top_small=https://commandcenter.franchisesidekick.com/brand_image/18876839789/services_image_small, year_started_franchising=2022, sks_locations_represented_in_item_19=1, sks_years_franchising=2022, units_awarded_last_12_months=6, contact_phone=3103499453, page_title=Training Mate, approximate_break_even_time_frame=3 months, main_background=https://commandcenter.franchisesidekick.com/brand_image/18876839789/main_background?variant=large, customer_acquisition=[Digital, Referral / Relationship, Sales, Recurring Revenue], fdd_upload=https://api-na1.hubspot.com/form-integrations/v1/uploaded-files/signed-url-redirect/183742820637?portalId=21052030&sign=IxV9sw4vGJABXupmHbVgGOayF2M%3D&conversionId=48de4676-7acb-4f38-9af7-195a8345aaa4&filename=48de4676-7acb-4f38-9af7-195a8345aaa4-2-7178165/fdd_upload-Training-Mate-2024-FDD-v.4.pdf, hs_object_source_id=143f7199-f903-4a09-a4b9-b2d88da66df8, services_image_bottom_small=https://commandcenter.franchisesidekick.com/brand_image/18876839789/services_image_small_2, sales_contact_first_name=Gillian, update_state_registrations_link=https://www.franchisesidekick.com/update-state-registration?brand_name=Training%20Mate, functions_of_owner_operator=Inspire a High-Energy Culture Lead by example to cultivate an uplifting, inclusive, and results- driven studio environment. Coach & Empower Your Team Oversee performance, provide ongoing feedback, and mentor your trainers and front-of-house staff to deliver an exceptional member experience. Drive Studio Success Collaborate with your team to meet—and exceed—membership and retail sales goals. Build and Develop Your Legendary Team Own the recruitment, hiring, onboarding, and scheduling process to ensure your studio is staffed with top-tier talent. Keep Operations Running Smoothly Maintain a spotless, well-functioning studio that meets brand standards and elevates the member experience. Engage the Community Plan and execute local events, pop-ups, and collaborations to keep your studio connected and top-of-mind in the neighborhood. , contact_first_name=Gillian, ideal_candidate=Desire to scale / multi-unit ownership;Relationship Builder;No Industry Experience Required;Values Outstanding Customer Service;Ability to recruit and scale a team;Passion for health/wellness, competitive_advantage_10=Membership-first model to drive consistent and engaged clients, unique_name=Training Mate, major_competitors=F45, ISI, Orange Theory, Basecamp., available_internationally=No, services_image_bottom_medium=https://commandcenter.franchisesidekick.com/brand_image/18876839789/services_image_medium_2, hs_object_source_detail_1=Franchisor Web Application , sks_item_7_range_high=517700, competitive_advantage_3=We’re not just building bodies—we’re building belonging. Our workouts are led by charismatic trainers who deliver real-time feedback, motivation, and laughter., competitive_advantage_2=We’re Leading the Social Fitness Movement. People are craving real-world interaction. As at-home workout fatigue sets in, they’re flocking back to the gym—not just for gains, but human connection., competitive_advantage_1=Fitness isn’t just about results anymore—it’s about connection. Today’s consumers are seeking physical transformation and meaningful community. Training Mate delivers both., competitive_advantage_7=Class layout intentionally designed to encourage in-class interaction, competitive_advantage_6=Loyal members with high lifetime value. Training Mate is the answer for people who want to get fit and feel seen. It’s fitness that lifts you up—physically, emotionally, socially., competitive_advantage_5=We take results seriously—but not ourselves. Our Aussie-born brand brings a laid-back, cheeky energy to everything we do. Sometimes we laugh so hard, we forget we’re working out., competitive_advantage_4=Outstanding financials, Scalable system, Centralized progamming., competitive_advantage_9=Programming designed to encourage consistency not burn out, number_type_of_employees=8 - 14 employees. Front of House and Trainers., competitive_advantage_8=Quarterly events hosted outside the studio to help clients engage beyond the burn. Cements Training Mate as more than just a workout and as a curator of community., contact_last_name=Harper, employee_skillset_type=Compensated less without a specific skillset, locations_open=4, item_19_label__1=Annual Revenue Studio City , item_19_label__2=Operating Income (EBIDTA) Studio City, joined_inventory_at=1733875200000, required_net_worth=500000, registration_hawaii=Not Registered, registration_minnesota=Not Registered, services_image_bottom_large=https://commandcenter.franchisesidekick.com/brand_image/18876839789/services_image_large_2, submission_idempotent_id=143f7199-f903-4a09-a4b9-b2d88da66df8, franchise_fee_10=334500, brand_summary_marketing_revision=Training Mate is a low impact 45-minute HIIT workout designed to help people become fitter, healthier and happier through the experience of fitness. And, in case the name didn’t give it away, we’re Aussie, which means we do things a little bit differently. In our eyes, working out shouldn’t be a chore or something to dread. It should be something you look forward to. So, long story short, we make it fun. Through the power of mateship and positivity. Through cracking jokes during abs. By letting our coaches be unapologetically themselves. By not taking things so seriously. We’re able to create a community of absolute legends and break down the walls of intimidation that are so often a barrier in the fitness industry. Think of it as 51% social, 49% fitness. The result? A killer workout that can challenge the most seasoned athlete but also accommodate those new to fitness. And a community of bloody legends., area_development_opportunities=Yes, franchise_fee_3=124500, franchise_fee_4=154500, franchise_fee_5=184500, industry_size=$34B, franchise_fee_6=214500, franchise_fee_7=244500, secondary_contact_first_name=Luke, franchise_fee_8=274500, franchise_fee_9=304500, hs_object_source=FORM, display_two_minute_drill=true, business_model_b2c_percentage=90%, dynamic_page_slug=training-mate, franchise_fee_2=89500}

• Brands
• Training Mate

Training Mate

Brand Summary

Training Mate is a social fitness movement—51% social, 49% fitness. Members join for our fun, 45-minute HIIT classes and stay for the friendships, events, and community spirit. Founded in Australia and refined in Los Angeles, Training Mate began in 2013 when former pro rugby player Luke “Milts” Milton opened his first West Hollywood studio. His mission was simple: make fitness fun, keep coaches approachable, and help anyone achieve a healthy lifestyle. The concept quickly gained traction, leading to locations in Studio City (2015), Santa Monica (2019), and Dallas (2022). In 2023, Milts and CMO Kerry launched franchising, partnering with franchise expert Gillian Harper and Franchise FastLane’s CarPool program to combine proven development systems with direct founder access.

Our workouts are fast, varied, and welcoming. With 45-second stations, the energy stays high, legendary coaches tailor sessions to all abilities, and low-impact cardio delivers results without injury. No two workouts are ever the same, keeping members engaged and challenged.

For franchise owners, Training Mate offers a proven model with strong AUV, high profit margins, centralized programming, and the backing of a trusted, growing brand. It’s a fun, rewarding business that builds fitter, happier, healthier communities.

Brand Superpowers

Scalable Business, Recurring Revenue, Exceptional Financials

A truly loved workout & culture. 300,000+ Five Star Reviews

Elevated Brand, Irresistable Vibe + Celebrity favorite.

Simple, Streamlined Operations + Exceptional financials

Purpose-Driven, Proven Leadership

*THE NUMBERS

$222,500 - $556,700 Investment Range

$1,057,637 Annual Revenue Studio City

$354,879 Operating Income (EBIDTA) Studio City

5% (6% in Y2+) Royalty

Brand Fund

$500,000 Financial Requirements

Business Basics Get to know the brand

The Stats What is the growth trajectory of the brand

Ideal Candidate What characteristics do the highest-performing franchisees have

Founder	Luke Milton
Home Office Location	Dallas
Company Founded	2012
Began Franchising	2022
Industry	Boutique Fitness
Industry Size	$34B
Veteran Discount	10%
Group Health Insurance	No

Business Basics Get to know the brand

Founder	Luke Milton
Home Office Location	Dallas
Company Founded	2012
Began Franchising	2022
Industry	Boutique Fitness
Industry Size	$34B
Veteran Discount	10%
Group Health Insurance	No

The Stats What is the growth trajectory of the brand

Company Units Open	4
Franchise Units Awarded All Time	9
Franchise Units Awarded Last 12 Months	6
Franchise Units Open	4
Number of franchisees	9

Ideal Candidate What characteristics do the highest-performing franchisees have

Desire to scale / multi-unit ownership
Relationship Builder
No Industry Experience Required
Values Outstanding Customer Service
Ability to recruit and scale a team
Passion for health/wellness

FREQUENTLY ASKED QUESTIONS

DO THEY OFFER FINANCING TO HELP BUY THE FRANCHISE?

No

WHAT KIND OF TECHNOLOGY DO THEY HAVE IN PLACE?

CRM and Billing

DO THEY OFFER FLEXIBLE OWNERSHIP?

Yes

DO THEY OFFER A DISCOUNT TO VETERANS?

10%

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• What current franchisees have to say
• The estimated return on investment
• The best ways to finance this franchise

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*REFER TO MOST RECENT FRANCHISE DISCLOSURE DOCUMENT ITEM 19. THIS INFORMATION MAY HAVE CHANGED SINCE FIRST PUBLISHED. WE RECOMMEND THAT YOU ALWAYS VERIFY FEES, INVESTMENT AMOUNTS, AND OFFERS FOR THE FRANCHISE OPPORTUNITY DIRECTLY WITH THE FRANCHISOR PRIOR TO DECIDING TO INVEST.