Validation Questions

GUIDE

Reviewing a Talking to Franchise Owners

The Validation Questions guide helps prospective franchisees prepare for validation calls by providing a comprehensive list of questions to ask current owners — covering operations, finances, support, and lifestyle — so they can make confident, well-informed decisions.
Shannon was incredible from our first interaction through to now. Her continuous valuable communication, encouragement, and support was instrumental to our selecting and ultimately purchasing our franchise. We would not have done it without her.
Chriss Cabodi

Get the most out of your franchise validation calls with our insider guide that covers:

  1. The purpose of validation and why speaking to current franchisees is a critical step in due diligence
  2. Key question categories, including ownership models, marketing support, financial performance, and day-to-day operations
  3. Tips for identifying patterns, spotting red flags, and preparing follow-up questions that lead to real insight

This resource helps you navigate the validation process confidently, giving you the tools to ask smarter questions and make well-informed franchise decisions.