MaxStrength Fitness

Brand Summary

A Smarter, Stronger Fitness Investment
MaxStrength Fitness is a premium personal training brand delivering results in just 20 minutes, twice a week. Designed for the underserved 45+ affluent demographic, MaxStrength offers a proven, streamlined business model with strong margins, low headcount, and high retention.

Why Clients Choose MaxStrength
-Time-efficient training: Just 2x/week for 20 minutes
-No sweat, no mirrors, no intimidation
-Science-backed results in a clean, calm, and private setting
-High-end service for clients who demand quality

Why Franchisees Love It
-$873K avg. gross revenue, 27.5% net margin
-Premium Priced Service = Fast Profit
-Lean team: 1 GM/Trainer + 1 Admin to start
-No fitness background required – we train you
-Proven since 2007, pandemic- and recession-resilient

Ideal Candidate
-Business-minded entrepreneur or executive
-Interested in hands-on or executive ownership
-Passionate about health, wellness, and local impact

No fitness background necessary—we teach everything

Territory Availability
-Now awarding prime territories across the U.S.


Brand Superpowers

No Industry Specific Knowledge Needed

Executive Model Ownership with recurring revenue

Quick rate of return-see profit in as little as 6 months

Loyal, affluent, and untapped demographic

Small footprint, minimal real estate restrictions, Class A/B

*THE NUMBERS

$437,597 - $638,992 Investment Range
$873,846 Average Gross Revenue (Total Income)
27.5% Net Earnings Margin
7% Royalty
Brand Fund
$400,000 Financial Requirements
FounderJeff Tomaszewski
Home Office LocationWestlake, Ohio
Company Founded2007
Began Franchising2023
IndustryFitness
Industry Size$32 Billion
Veteran Discount5%
Group Health InsuranceNo

FREQUENTLY ASKED QUESTIONS

DO THEY OFFER FINANCING TO HELP BUY THE FRANCHISE?

No

WHAT KIND OF TECHNOLOGY DO THEY HAVE IN PLACE?

Project Visualizer, Scheduling, CRM, Inventory Management, Billing and Digital Client Chart/Exercise Tracking, On Demand Training Software and Learning Library

DO THEY OFFER FLEXIBLE OWNERSHIP?

Yes

DO THEY OFFER A DISCOUNT TO VETERANS?

5%

Looking for insider Info?

Connect with one of our Sidekicks to learn about:

  • What current franchisees have to say
  • The estimated return on investment
  • The best ways to finance this franchise
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*REFER TO MOST RECENT FRANCHISE DISCLOSURE DOCUMENT ITEM 19. THIS INFORMATION MAY HAVE CHANGED SINCE FIRST PUBLISHED. WE RECOMMEND THAT YOU ALWAYS VERIFY FEES, INVESTMENT AMOUNTS, AND OFFERS FOR THE FRANCHISE OPPORTUNITY DIRECTLY WITH THE FRANCHISOR PRIOR TO DECIDING TO INVEST.