The Plunge House®
The Plunge House® logo

The Plunge House®

Plunge House taps into the booming $44B wellness industry by offering a unique and high-demand business opportunity. As the first nationally franchised model specializing in hydro contrast therapy, Plunge House provides an exclusive, members-only experience in a communal setting. Featuring 8+ cold and 8+ hot plunge tubs, state-of-the-art locker rooms, steam-rock saunas, towel service, tea bar, and vitamin-C infused showers, it’s designed for relaxation and recovery. This low-staffing, recurring membership model offers exceptional potential for entrepreneurs. Backed by experienced franchisor support, Plunge House is positioned to dominate the growing recovery and wellness market nationwide.
$598,500 - $960,200

Investment range

$ 293,903.20

*2024 Average gross sales:

22.18 %

Other revenue

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Experienced parent co & leadership
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Science-backed recovery & wellness techniques
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First contrast hydro therapy franchising national
The Plunge House®
7 %

Royalty

up to 3 of monthly gross revenue %

Brand fund

$ 750,000

Financial requirements

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Business basics & stats

Key Stats

The Plunge House®

Founder

Adam Rice & Amanda Hall

Home Office Location

Charlotte, NC

Company Founded

2024

Began Franchising

2024

Industry

Health & Wellness, Recovery, Mental Wellness, Anit-aging

Industry Size

$6T Wellness, $200B Mental Wellness

Veteran Discount

$5,000 each license

Group Health Insurance

No

Company Units Open

1

Franchise Units Awarded All Time

8

Franchise Units Awarded Last 12 Months

7

Franchise Units Open

1

Number of franchisees

3

Ideal candidate profile

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Passion to Help People
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No Industry Experience Required
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Values Outstanding Customer Service
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Ability to recruit and scale a team
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Leadership Skills
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Business Acumen
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